Opening General Session w/Keynote: Rohit Bhargava, Top Innovation and Marketing Expert, Best-Selling Author
How To Predict The Future: 7 Non-Obvious Trends That Explain What Customers Really Want
We live in a time of exploding customer expectation. Every time someone pays for a drink with a magic band at Disney or receives immediate online service from an e-retailer, they become more accustomed to instant personalized service. How can you stay ahead and provide legendary care in a world where your customers expect nothing less?
The first step is learning to identify what really matters to customers and understanding where the future is headed. Drawing from nearly a decade of research across dozens of industries, this keynote will reveal some of the biggest trends that are changing how people think – and how to use them. Through cutting edge examples from around the world and award-winning insights from the WSJ bestselling book, Non-Obvious, you will leave not only with a better understanding of where the future is headed – but what you need to do in order to embrace disruption and transformation in your industry.
The future belongs to non-obvious thinkers. The people who are more curious, open minded, empathetic and observant than anyone else. They will win the future and you can be one of them. This keynote will inspire and help you get there.
Afternoon General Session w/Keynote: David Knox, Branding Expert and Best-selling Author
Predicting The Turn
As a brand marketer, venture investor, and startup advisor, Knox provides a one-of-a-kind worldview into the changing relationship between disruptive startups and Fortune 500 companies. In his Predicting The Turn talk, Knox teaches companies large and small how to foresee the future of their industry and respond to these new competitive challenges.
Morning General Session w/Keynote: Erica Orange, Executive Vice President & COO, The Future Hunters
The Future Begins Now: Understanding Disruption in a Time of Change
While change is a constant, the story today is about the pace of change, which is rapidly speeding up and causing major disruptions to happen faster than ever before. Erica Orange will put these changes within a broader context and discuss several emerging trends that are revolutionizing the future. Using macro technological, sociocultural, and economic trends as a catalyst, she will talk about how the major growth areas of The Metaspace Economy® will uncover both the short- and long-term future opportunities of tomorrow, and how all will transform the current consumer engagement landscape.
Closing General Session w/Keynote: Dan Clark, Peak Performance Expert and Contributor to NY Times Bestseller, Chicken Soup for the Soul
The Art of Significance – Achieving the Level Beyond Success
Competitive advantage is not created by doing more than your competition. It’s created by doing what your competition is not willing to do to engage both internal and external customers. Inspired employees who feel wanted, important, needed and valued don’t have to be motivated. Inspired customers who feel cared for and extra special choose you, not just somebody who does what you do.
When we can take time to ‘Re-Imagine’ what’s possible, and remember that we don’t attract who we want – we attract who we are, we can replace every personal and professional complacency with a renewed commitment to service before self-excellence in all we do.